Today In Trades
Lessons from the Floor - What We Can Learn from Trade Shows

Lessons from the Floor - What We Can Learn from Trade Shows

June 15, 2021

Trade shows are a huge part of the Services Industry, and this week we dive into the lessons waiting to be learned from the people who attend.  We talk about labor and labor retention, new consumer behaviors, cross-selling, and tools available to meet demands as consumers begin to expect more from service industry professionals. 

Running a Stronger Business - Auto Glass with Mike Evans

Running a Stronger Business - Auto Glass with Mike Evans

June 2, 2021

Building a culture, building trust, and empowering your people.  Today we have Mike Evans - certified business and leadership coach, as well as owner of a Glass Doctor Franchise - to talk about beginning a business, managing employees, and valuing your business right.

Questions about leadership and business?  You can reach out to Mike Evans at mikeevansmail@gmail.com

Integrating Technology in the Trades - Featuring Mark Haeck of Mainstreet Computers

Integrating Technology in the Trades - Featuring Mark Haeck of Mainstreet Computers

May 18, 2021

What are the attributes that set the best shops apart?  Glass industry expert Mark Haeck of Mainstreet talks about using tech in the trades, partnerships, and looking long-term in the midst of a changing industry. 

Free Estimates - The Good, The Bad, and How You Can Make the Most of Them

Free Estimates - The Good, The Bad, and How You Can Make the Most of Them

May 4, 2021

Free estimates have become an industry standard, but is it time for a change?  This week we're talking about the actual cost of doing a free estimate, and different ways of doing estimates that can bring more value to both you and your customer. 

Reviews and Reputation Management - Featuring Shawn Hill from NiceJob

Reviews and Reputation Management - Featuring Shawn Hill from NiceJob

April 20, 2021

Why reviews are so important for your business, how you can turn a bad review into great marketing, and the benefits of great reputation management software.

BigBoard - Encouraging Team & Technician Productivity

BigBoard - Encouraging Team & Technician Productivity

April 6, 2021

How can we track the productivity of our technicians, and how can that lead to more success for our teams, our company, and our customers?

Today we're talking about different ways you can help your team succeed by using the numbers;  tracking the productivity of your technicians with BigBoard, sharing the successes with standing meetings, and leading by those numbers to become employers of choice.

Click here to download BigBoard.

Find and Train Awesome Technicians - Featuring Megan Bedford

Find and Train Awesome Technicians - Featuring Megan Bedford

March 23, 2021

Do you struggle to find and retain technicians in your home services business? In this episode, we talk with Megan Bedford, Founder of the non-profit Desk Free Nation, about how to address the skills gap in the trades for the coming generations.

Retaining great technicians with a great culture - Featuring Sid Graef

Retaining great technicians with a great culture - Featuring Sid Graef

March 9, 2021

In this episode of Today In Trades, we talk with Sid Graef, owner of Spectrum Window Cleaning in Missoula, about how to provide a great work culture that not only retains your top talent but also impresses your customers.

It’s 2021: Here’s how to be successful

It’s 2021: Here’s how to be successful

January 7, 2021

In this episode, we discuss five elements that separate the best service companies from the rest. Whether it's using virtual service requests or automated follow-ups, we highlight the importance of embracing change and meeting our customers where they are. Join us to learn how to create a happy customer, happy staff, and ultimately, a healthy company. 

Rock your market! Hear from seasoned industry marketer, Tom Acona, on how to pursue, attract and secure new customers using “next-generation” marketing.

Rock your market! Hear from seasoned industry marketer, Tom Acona, on how to pursue, attract and secure new customers using “next-generation” marketing.

June 24, 2020

Tom Acona with rockyourcompany.com discusses a bold new concept in outsourced marketing services. Acona will walk you through some key concepts that can help you stand out amongst the competition and create a new mindset to grow your organization. If you feel like word-of-mouth and pay-per-click campaigns aren’t doing enough to grow your business and/or retain clientele, take a listen!

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